This article is worth reading.  It analyzes the editing and entry-building process at Wikipedia. PR practitioners should have an idea of the iterative procedure used to develop then expand an entry, especially if a practitioner wants to influence the progress of the piece.  There is a growing concern at Wikipedia over the “intrusions” of PR people in the editing process.  Even slight word changes can influence the accuracy of an article.  Having developed an entry myself, I can say that editors want primary sources for nearly everything in an entry.  This means print publications, such as newspapers and magazines. 

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