Double Down
Elon Musk of Tesla is about to release a beta version of its Full Self Driving software/hardware package and he is hyping it to the public. Given the accidents and lawsuits facing the company over the deficiencies of the current system, that is doubling down. Tesla insists a driver is still in charge of the car but the vehicle can do just about everything without driver intervention. The problem arises when the system is confused and fails to respond to a traffic incident. Collisions and deaths have resulted. Why is he leaving the system on the market? It is arrogance and a belief that Tesla has what it takes to solve the complex problem of self-driving, something Google has yet to do with a far more sophisticated system. Any way one wants to consider what Musk is doing, it is poor PR.
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