Why do individuals and governments engage in propaganda? Because it works. Some people believe lies even if evidence is strongly against them. Consider Republicans and the January 6 riot at the Capitol. Half of Republicans believe the lie that it was a peaceful protest or the work of left-wing liberals. And, they will go on believing the […]
Posted on April 5th, 2021 by admin
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The essence of good PR is to communicate about what an organization or individual has done that positions them favorably with target audiences. It is not making up facts and stories. That publicity and propaganda. NASA and JPL are practicing superlative PR with the Perseverance rover on Mars. They already have 16,000 images of the […]
Posted on April 2nd, 2021 by admin
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Volkswagen pulled off an April Fools prank, which unfortunately went bad. It claimed in a press release that it was changing its name to Voltswagen to recognize its commitment to electric vehicles. The media believed the company and widely reported the name change. It wasn’t until later the company fessed up and pulled the release […]
Posted on March 31st, 2021 by admin
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Four civilians are now ready to take the a SpaceX flight in September or later. They had to pay to do it and the cost was not cheap. It is the first step to making commercial flights with civilians. a long-sought goal. Several companies are in development with rockets designed to lift ordinary people into […]
Posted on March 30th, 2021 by admin
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The generals who have seized power in Myanmar are unmovable. They are killing their own citizens who are protesting the coup. As long as they maintain control over their soldiers, they will continue to shoot protestors until they regain total control. This is the fate of those who cannot muster an equally powerful response to tyranny. […]
Posted on March 29th, 2021 by admin
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When a company’s reputation is imperiled by false stories, it might have no alternative but to file suit for defamation. Legal redress might not clear its name completely in public opinion but it is a point of fact on which to place its claims. That is why Dominion Voting Systems has levelled a $1.6 billion […]
Posted on March 26th, 2021 by admin
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The owner of the ship that is blocking the Suez canal has apologized for the accident. It may not be enough. Ships are stacked in the waterway above and below the container vessel and world trade has been disrupted. It might cost the Japanese owner millions in reparations if salvage companies can’t refloat the ship […]
Posted on March 25th, 2021 by admin
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AstraZeneca shot itself in the foot with an unforced error in reporting COVID vaccine data to health authorities. It apparently cherry-picked results to make its vaccine look more effective than it is. The National Institutes of Health came down hard and publicly on the company. It created a breech of trust that will be hard […]
Posted on March 24th, 2021 by admin
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The NCAA is guilty of running a two-track playoff system — one for men, which is worth billions and one for women, which is denied the March Madness logo and reaps no money at all for the teams. One would think the NCAA would be a leader in equality for women and men. But, no. […]
Posted on March 23rd, 2021 by admin
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Citizens of the world are burning out over COVID restrictions. They want it to end, to take off masks, to go to restaurants and pubs again, to visit with friends without social distancing. But the virus is tenacious and France once more has gone into lockdown. Meanwhile, a senator is blistering Dr. Fauci over mask […]
Posted on March 19th, 2021 by admin
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