California Governor Jerry Brown has signed into law a bill that commits the state to produce 100% clean energy by 2045.  It is an ambitious commitment, but it leaves out key issues — how is the state going to do it and most importantly, who is going to pay for it?  Since the law is […]

Posted on September 12th, 2018 by admin
Filed under: Uncategorized | 149 Comments »

How often can one lie to the public and get away with it?  President Trump is finding out.  He makes up facts willy nilly and never bothers to check if he is accurate.  The media have been holding him to account but his rejoinder is “fake news.”  That a minority still believes him is testimony to […]

Posted on September 11th, 2018 by admin
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Elon Musk has received much criticism recently for smoking pot during a podcast and for the trials of manufacturing Teslas.  One portion of his empire that has solid PR is SpaceX, which landed another reusable rocket and is well on the way to lowering the cost of launches.  One wonders why SpaceX is not more […]

Posted on September 11th, 2018 by admin
Filed under: Uncategorized | 146 Comments »

PR practitioners should read this article in its entirety.  It discusses search engines and what they are.  The author makes the point that they are no longer indices of the internet but much more, which makes them complex to operate and to understand.  Anyone engaged in Search Engine Optimization will recognize caveats the writer raises.  […]

Posted on September 7th, 2018 by admin
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Google committed an unforced error in failing to show before Congress to explain how it is protecting social media and search from outside influences.  Congress took note.  There was an empty chair in both hearings with the nameplate of Google before it.  The embarrassment was heightened by the presence of the CEO of Twitter and […]

Posted on September 6th, 2018 by admin
Filed under: Uncategorized | 154 Comments »