This article on the Harvard Business Review web site is something PR practitioners have said all along. Public relations is what you do and not what you say about yourself. Good PR might not have a media component at all. There is less need to defend oneself publicly if one is doing the right things for […]
Posted on August 31st, 2018 by admin
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There are code words to denigrate individuals and groups. One is the word “monkey” applied to African-Americans. That is why this statement from a white political candidate about his black opponent was objectionable. If he used the phrase without thought, it was serious enough. If he used it deliberately, he is a racist. The word isn’t […]
Posted on August 30th, 2018 by admin
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It is little things that define character in a person. This story highlights the sense of selfless duty that Senator John McCain brought to the office. McCain had cajoled airlines for years to get a direct flight from Washington DC to Phoenix AZ. When airlines finally followed his wishes, critics charged that McCain only wanted […]
Posted on August 28th, 2018 by admin
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A Tesla semi truck is making its way across country alone without escorts or backup chargers. This is welcome news for the company, which has been receiving blows lately, especially for its ill-starred production of the Model 3 sedan. Elon Musk has been on the edge of losing control. He has been doing too much […]
Posted on August 27th, 2018 by admin
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As PR practitioners we depend on newswires such as PR Newswire and Business Wire to be secure. To learn they were not and hackers walked away with at least $100 million through front running press release information is shocking. But apparently that is the case, as this story reports. It means releases held until after […]
Posted on August 25th, 2018 by admin
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Few things turn off the public more quickly than a fake. It’s bad PR to attempt to deceive consumers. That is why this is so wrong. Huawei clearly didn’t trust the images from its own mobile phone camera for use in advertising. So it faked an image using a Digital Single Lens Reflex camera to […]
Posted on August 21st, 2018 by admin
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T-Mobile is running an old-fashioned PR campaign to gain support for its proposed merger with Sprint. It is writing pleas to smaller competitors to pen letters and op-eds. The company is offering to supply talking points to help the process along. One wonders in an age of e-mail and internet whether such techniques still work. We’re […]
Posted on August 20th, 2018 by admin
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Hundreds of newspapers this week published editorials on the same day (Thursday) asserting that they are not “the enemy of the people” or “Fake News” as President Trump would have it. While it was a good and noteworthy effort, one would be remiss if he didn’t think the clarion call was self-interested. No one likes […]
Posted on August 17th, 2018 by admin
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One bane of a software developer’s existence is an upgrade. Companies and users don’t do them and the result is there are many versions of an operating system in the marketplace. This is a problem Google faces with Android. It has just released its latest version, called Pie, but Samsung, which just introduced its newest […]
Posted on August 10th, 2018 by admin
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When a product in development has been over-hyped and at its debut is just OK, there is media disappointment. Such is the case with the “mixed reality device,” Magic Leap One. Reporters were eager to try it on and were not transported by the results. Add to the less-than-stellar reviews the cost of the product […]
Posted on August 9th, 2018 by admin
Filed under: Uncategorized | 122 Comments »