Wednesday November 27, 2024

Bad PR

What does it say about a bank that it cannot control its employees better than this?  Wells Fargo, one of the leading and some say the leading, bank in the US has fired more than 5,000 employees for fraudulent credit card dealings.  The bank is paying a steep fine, and that is the least of […]

Silence As A Tactic

One PR tactic practitioners often condemn  is silence — making no effort to address an issue or to explain oneself.  But, silence can and has worked, especially when the public supports individuals and organizations.  Consider the National Football League.  Concussions, child abuse, domestic scandals have all rolled off the back of the commissioner who has […]

Doing The Right Thing

Samsung has taken the right action by recalling all of its latest cell phones even though the cost to the company will likely be between $1 billion to $5 billion.  The company has lost its momentary advantage over Apple, but it doesn’t want to take chances of exploding  batteries in its phones.  One asks how […]