Savvy observers are worried that Silicon Valley is in yet another bubble that threatens to burst. How after the last wrenching shake-out is this possible? Didn’t anybody learn? It shows again that so-called savvy investors are gullible and buy into hype. Where is PR? There is plenty of flacking from company founders who are in love with their products and […]
Posted on March 25th, 2015 by admin
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NASA’s glory days in space are decades gone, but it manages to maintain a public presence with experiments like this. Strapping 18 electric motors to the wings of a plane is a come down from mighty rockets and shuttles, but it shows that the agency’s aeronautical engineers have never stopped thinking or challenging the rules […]
Posted on March 24th, 2015 by admin
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Even a committed opponent of climate change should accept that arctic ice is thinning at a record pace. The opponent needs to find an explanation for the event that discounts human involvement, which is difficult to do. It would be better to accept scientific studies that show global warming to be man-made since the industrial […]
Posted on March 23rd, 2015 by admin
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Range anxiety is a primary barrier to purchasing an electric auto. Anything that can ease the mind of a buyer is a help. That is why this is essential PR. Tesla is sending a software upgrade to every one of its autos on the road to alleviate concerns about the car running out of juice. […]
Posted on March 20th, 2015 by admin
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Any native-born citizen is entitled to run for President, but that doesn’t mean he should. That is why one should ask if this man is serious about running. His PR negatives are far greater than his positives, and many consider him a preening font of vanity. But, he can run if he wishes. He will […]
Posted on March 19th, 2015 by admin
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A new study is out discussing Millennials and news consumption. It turns out for pop culture and other less urgent forms of media reporting that Facebook is the more important source for them. Not that they are seeking it there. They read what Facebook has to offer. And what about other media sources? They find […]
Posted on March 17th, 2015 by admin
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Two Secret Service guards were in a car that crashed outside the White House. One was driving. It is one more embarrassment for the agency, which has had a string of high-profile faux pas. How does one put a stop to the stupidity and regain a reputation for competence and professionalism? PR won’t do it. It […]
Posted on March 13th, 2015 by admin
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As this shows, even the best analysts have trouble predicting the future. There is no guideline for wearable technology. Apple is not the first to market with a software watch, but it is the first to put the heft of a major brand behind the product. Even so, analysts can’t figure out how many people will want to spend hundreds to thousands […]
Posted on March 11th, 2015 by admin
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There is excitement in the tech community over the rapidly developing Internet of Things, but it could turn into a PR nightmare. The Internet of Things refers to online sensors and devices that one can put nearly anywhere from homes to cars to refrigerators to one’s own wrist. There is only one major problem with […]
Posted on March 10th, 2015 by admin
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Did you know the average consumer attention span is only eight seconds? It’s no surprise in today’s world. But it’s alarming when you consider the average goldfish attention span is nine seconds. It’s one of the reasons I was compelled to write a guest post for the Spin Sucks blog. Four Tips to Help You […]
Posted on March 9th, 2015 by admin
Filed under: Uncategorized | 198 Comments »
