The Roman Catholic pope is holding a climate change meeting to call attention to the issue. The PR value from the event will be international since for many, the pope’s actions carry moral weight. Adding to this meeting, he will issue a formal encyclical discussing stewardship of the earth, and he is making sure that […]
Posted on April 29th, 2015 by admin
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Polls show that Americans aren’t concerned about the decline of unions. That’s a pity. Unions should be for the lowest-paid workforces in the country like fast food or farm workers. These people have basic skills and need economic protection but frequently don’t get it. Unions for major craftsmen are good but their workers are paid […]
Posted on April 28th, 2015 by admin
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There is a site that purports to guide one in writing the perfect e-mail. It assembles data from the internet and builds a profile of the person to whom you want to communicate with instructions for how to do it. Has it come to this? Having taught e-mail writing to business school students, there is […]
Posted on April 27th, 2015 by admin
Filed under: Uncategorized | 174 Comments »
The Comcast Time Warner Cable merger has been hung up for over a year. Now, Comcast’s reputation for compliance with FCC requests is at issue and is being used as a reason why the merger shouldn’t go forward. For leaders who don’t think reputation matters, it is a lesson. Comcast is determined to see the […]
Posted on April 23rd, 2015 by admin
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Google’s social media platform, Google+, has been a failure. Some are declaring it dead. The question that has not been answered is why a company that is so successful in search is unable to launch a popular social media site? There have been plenty of reasons given for it, but it is likely that it […]
Posted on April 20th, 2015 by admin
Filed under: Uncategorized | 188 Comments »
It is not often that one witnesses true humility in a public figure. Here is a rare case. The Chief Justice could have made known to the court and his fellow citizens who he is, or he might not have shown up at all, claiming privilege of his high office. He did neither of those […]
Posted on April 17th, 2015 by admin
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When the stakes are high, companies spend millions in PR and lobbying to win. That is the case over the competition to build the new stealth bomber for the Air Force. The face-off is between Boeing-Lockheed Martin teamed together and Northrop Grumman. Both sides are using retired generals to make their cases, and they are […]
Posted on April 16th, 2015 by admin
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A dry lake bed, 11 cars and as many drivers produced a good publicity stunt — a message to an astronaut in space. This is the kind of creative idea that PR has long been known for, although it is not clear that PR had anything to do with coordinating and making of the message. The stunt […]
Posted on April 15th, 2015 by admin
Filed under: Uncategorized | 175 Comments »
The Federal Government and corporate CEOs are in a stand-off over pay transparency — i.e. the use of a ratio to determine how much more a CEO is paid than the median income of employees. The government wants to highlight how much more CEOs earn than workers. Its reasoning is that inequity in pay will […]
Posted on April 13th, 2015 by admin
Filed under: Uncategorized | 181 Comments »
Although not stated in this article about a cyber attack drill, there is a role for PR in the event of an invasion. That comes in for development and transmission of messages about the incursion to the media, customers, suppliers and employees. The writer states the case implicitly by saying that the company must prepare a […]
Posted on April 10th, 2015 by admin
Filed under: Uncategorized | 197 Comments »
