One doesn’t know whether to admire the persistence of a CEO or to tell him “Enough already.”  But, the CEO of AT&T is still waging a PR war over the failed merger with T-Mobile.  It is dead and gone and the outcomes will happen whether or not he ever mentions the merger again.  Maybe he […]

Posted on May 4th, 2012 by admin
Filed under: Uncategorized | 46 Comments »

This is a dumb publicity stunt — getting protesters to picket an Apple store.  It’s dumb because it won’t change anything.  RIM is far behind Apple in the production of leading-edge cell phones.  There is no immediate chance that the company will catch up.  So, you make news and you get an evanescent headline.  So what?  Consumers […]

Posted on May 3rd, 2012 by admin
Filed under: Uncategorized | 184 Comments »

Critics are complaining that President Obama’s secret visit to Afghanistan is nothing but playing politics.  Of course it is.  But, it is a president’s privilege to make use of his office in order to influence elections.  Nearly every president has done it (except, perhaps, Washington).   The fact of the matter is that critics’ complaints […]

Posted on May 2nd, 2012 by admin
Filed under: Uncategorized | 202 Comments »

This article discusses the Associated Press’ social media strategy.  The first point that comes through is that one size doesn’t fit all.  The AP uses several distinct strategies depending on the audience it is addressing, and it narrows those even further.  Because the AP is a breaking news service, it doesn’t let Tweets get ahead […]

Posted on May 1st, 2012 by admin
Filed under: Uncategorized | 177 Comments »