This is a telling observation about Rupert Murdoch. He apologized but he took no responsibility. One might ask what responsibility Murdoch took for keeping a newspaper that trafficked in scandal and for which there was never an excuse for failing to get the juiciest details about others. Murdoch condoned the culture that his newspapers fostered […]
Posted on July 21st, 2011 by admin
Filed under: Uncategorized | 172 Comments »
As any PR practitioner knows, it is easy to generate news and reputation for a charismatic leader. The challenge comes when the charismatic leader departs from an organization. Apple is facing this question, apparently, and Steve Jobs is calling the story “hogwash.” Apple is in a particularly difficult position because the company is largely seen […]
Posted on July 20th, 2011 by admin
Filed under: Uncategorized | 209 Comments »
It doesn’t take much to fall behind and lose one’s reputation in the high-tech marketplace. This discussion of Research in Motion’s current difficulties has been repeated dozens of times. Each time, details vary but the essence remains the same — a momentary loss of focus on the market leads to a tailspin. It is […]
Posted on July 19th, 2011 by admin
Filed under: Uncategorized | 180 Comments »
Here is an example of a technology influencer starting a sea-change in reputation. One person’s opinion is not enough to shift the environment but the more that key opinion-makers express similar ideas, the harder it becomes for the older technology — Twitter. Were I Twitter I would be worried rather than observant. Reputation in technology […]
Posted on July 18th, 2011 by admin
Filed under: Uncategorized | 197 Comments »
David Reich has a post about a Ragan.com survey that asked what PR people don’t like about PR. Topping the list is ‘cold calling’. OK I can understand that. But what was second on the list? What was the second greatest thing that PR people don’t like about PR? Apparently it’s having their press releases […]
Posted on July 15th, 2011 by admin
Filed under: Uncategorized | 199 Comments »
The US risks its reputation with a looming debt default. Moody’s, the credit rating service, has already put the country on a watch list for downgrading. The question facing everyone is what would happen if the US does go over the edge. Would it lose its reputation for sterling credit once and for all? Could […]
Posted on July 15th, 2011 by admin
Filed under: Uncategorized | 180 Comments »
We’re getting close to the weekend, so here’s some bubble gum for the mind from the ever entertaining British illusionist Derren Brown. If you work in marketing or communications it’s a great illustration of the power of well written words and visual cues. Both are very smart and well worth the watch… Tweet This Post […]
Posted on July 15th, 2011 by admin
Filed under: Uncategorized | 193 Comments »
Not surprisingly, Richard Branson is always one of the old reliables when it comes to people choosing their ‘most admired business people’. It’s not by mistake. Branson represents one of the most acceptable faces of business. He’s an entrepreneur, an adventurer, a risk taker, but most of all he’s a great boss and by all […]
Posted on July 14th, 2011 by admin
Filed under: Uncategorized | 182 Comments »
One of the quickest ways to tamper with a company’s reputation is to raise prices. Netflix is experimenting with that now. The company has apparently decided after doing its research to live with the outrage of customers who are swamping its call center. From this distance, it is impossible to say whether Netflix’s decision […]
Posted on July 14th, 2011 by admin
Filed under: Uncategorized | 203 Comments »
A few days ago, I bet here that killing a newspaper wouldn’t free Rupert Murdoch from controversy. I’m a lousy bettor but for once, I was right. Murdoch has more problems than he can handle now with the government turned against him. To put it another way, once one has lost his reputation, there is little […]
Posted on July 13th, 2011 by admin
Filed under: Uncategorized | 184 Comments »