I’ve started a background paper for a client and am in the midst of tedium — organization. Any paper of length needs to be structured logically so facts and ideas flow naturally. But, this requires marshalling facts then fitting them together. It isn’t a pleasant task. It’s the hard work of writing. I went through […]
Posted on May 18th, 2010 by admin
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I previously wrote about my love of language in general and the writing of the vintage UK TV series “Yes Minister” in particular. Yes Minister for the uninitiated was a sitcom based around the relationship of a UK government minister and his daily struggle with his civil servants. Well a story in the UK Daily […]
Posted on May 17th, 2010 by admin
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You Tube has now hit two billion (with a b) daily downloads. That is far more than TV even in its golden age. What this means to PR practitioners is that they had better master the craft of developing effective YouTube videos. They have little choice. Thus far, the You Tube videos I’ve seen from most […]
Posted on May 17th, 2010 by admin
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Is there a time when one can do too much, offer customers too much and confuse rather than help? It seems that Microsoft might be testing this limit with its new Office package. The reviewer says Office already had more tools than most people would ever use but now in the 2010 version, there are even more. […]
Posted on May 14th, 2010 by admin
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What do you do when your primary business is your weakness? AT&T is about to find out. It leads the pack in dropped cellular calls. There is little publicity that can help this situation, and the proper PR response is spending hundreds of millions to upgrade the network. The question is whether AT&T has the […]
Posted on May 13th, 2010 by admin
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Some technologies, despite all the publicity one could wish, never seem to make it to market. Magnetic levitation (Maglev) train travel is one. Yet, here it is again being publicized as the travel mode of the future. It has been the travel mode of the future for decades, and it is fated to stay that […]
Posted on May 12th, 2010 by admin
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Some companies are lucky or have friends in the right places. They can make mistakes and not be called down for it in the media. Here is one. Fannie Mae has not been generating headlines with its continuous requests for aid. There is a story here and there but nothing like the avalanche that companies […]
Posted on May 11th, 2010 by admin
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BP’s reputation has taken a thorough beating with the massive Gulf oil spill and now it looks as if there will be no easy way to stop the leaks, if one can call a custom-built containment system an easy fix. The company is faced with weeks of oil leaking as it tries to drill a […]
Posted on May 10th, 2010 by admin
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If you are of a certain age and went to business school, you learned about the efficient market hypothesis — what is known in the market about a stock is reflected in its price. It makes some sense until events like yesterday when suddenly nothing did. It is established now that markets are not totally efficient […]
Posted on May 7th, 2010 by admin
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The Washington Post has put Newsweek magazine up for sale. It is difficult to believe that anyone will want to buy it. Newsweek is one more example of a traditional medium that has outlived its mission. It was always no. 2 to Time Magazine, which has been scrambling to reinvent itself as well. It is […]
Posted on May 6th, 2010 by admin
Filed under: Uncategorized | 47 Comments »
